Na današnji dan, 17. ožujka, 2008. godine ostvarena je mogućnost sudjelovanja hrvatskih redatelja, producenata, scenarista i ostalih koji se bave audiovizualnim djelatnostima u Potprogramu MEDIA te natjecanja za financijska sredstva što ih Europska komisija kroz ovaj fond osigurava za potporu produkciji, promociji i distribuciji europskih audiovizualnih programa. Time je Hrvatska započela svoj put uspjeha.
MALA ZEMLJA VELIKIH USPJEHA
Do kraja 2021. godine hrvatski korisnici osigurali su za svoje projekte 11,5 milijuna eura čime su Hrvatsku pozicionirali pri samom vrhu ljestvice uspješnosti među zemljama članicama.
Drugim riječima, osiguranim sredstvima podržan je razvoj 77 hrvatskih filmova i TV serija, 3 kratkometražna filma i 4 hrvatske videoigre, te proizvodnja 2 televizijska projekta, dok je 160 organizacija sudjelovalo u sklopu 544 projekta.
Hrvatska je jaka i na području promidžbe i distribucije europskog filma – čak 16 hrvatskih kina dio je jedinstvene mreže kina Europa Cinemas, 6 hrvatskih filmskih festivala nalazi se na popisu MEDIA festivala, dok je 9 hrvatskih distributera osiguralo potporu za distribuciju europskog filma.
MEDIA desk pruža savjete i odgovara na upite hrvatskih audiovizualnih profesionalaca, pojašnjava različite strategije financiranja i kriterije prihvatljivosti njihovih djela, te osmišljava i organizira inovativne i kreativne radionice kao bitne instrumente izobrazbe, informiranja i umrežavanja hrvatskih i europskih filmskih profesionalaca.
Tako je DKE – Ured MEDIA RH od osnutka do danas (su)organizirao čak 341 događanje.
OBILJEŽAVANJE 15 GODINA USPJEHA: CHRISTINA PELEKANI & WENDY BERNFELD
Tijekom cijele godine slavit će se ljubavna priča MEDIA i Hrvatske, a slavlje kreće s predavanjima i individualnim konzultacijama dvije vrsne stručnjakinje.
Christina Pelekani, iskusna filmska profesionalka koja je u filmsku industriju zakoračila kao kreativna direktorica u filmskim kampanjama, voditeljica marketinga i savjetnica za akvizicije, 31. ožujka dat će uvid u marketinške i distribucijske strategije - ključne segmente prijave za razvoj filma, stavljajući naglasak na filmove koji dolaze iz tzv. malih zemalja.
Wendy Bernfeld, pravnica po struci, 5. travnja će na svojem predavanju te putem timskog rada dati uvid u pravne "tips & tricks" koje svaki producent treba imati u vidu kada dogovara i pregovara prikazivanje svojeg filma na digitalnim platformama.
Predavanja su besplatna i otvorena za javnost, a s obzirom na ograničen broj sjedala, svoje mjesto rezervirajte na vrijeme, prijavom na niže navedene linkove:
Predavanja će se održati u zagrebačkom prostoru kreacije Urania, a do kraja godine očekuju nas brojna događanja poput obilježavanja Dana Europe, pitching radionice posvećene kratkom filmu u sklopu Festivala mediteranskog filma u Splitu, događanja u sklopu Zagreb Film Festivala, obilježavanja Noći europskog filma te pitching događanja posvećenog TV projektima iz regije „Series Rough Pitch – The Balkan Way“.
Jedno veliko hvala svima koji su sudjelovali u stvaranju ove uspješne priče i nadamo se da ćete zajedno s nama u što većem broju proslaviti hrvatski uspjeh u sklopu nadolazećih događanja!
On March 17, 2008, it was possible for Croatian directors, producers, screenwriters, and others involved in audiovisual activities to participate in the MEDIA Sub-programme and to compete for financial resources provided by the European Commission to support the production, promotion, and distribution of European audiovisual programmes. This is how Croatia's path to success began.
SMALL COUNTRY WITH BIG SUCCESS STORIES
By the end of 2021, Croatian beneficiaries have secured 11.5 million euros for their projects, which has positioned Croatia at the very top of the success rate among member participating MEDIA countries.
In other words, the provided funds supported the development of 77 Croatian films and TV series, 3 short films and 4 Croatian video games, and the production of 2 television projects, while 160 organisations participated in 544 projects.
Croatia is also strong in the field of promotion and distribution of European films - as many as 16 Croatian cinemas are part of the unique network of Europa Cinemas, 6 Croatian film festivals are on the list of MEDIA festivals, while 10 Croatian distributors have been provided support for the distribution of European films.
The MEDIA desk provides advice and responds to the inquiries of Croatian audiovisual professionals, explains different funding strategies and the eligibility criteria of their works, as well as creates and organises innovative and creative workshops – the essential tools for training, informing, and networking Croatian and European film professionals.
Thus, the Croatian MEDIA Office has (co)organised 341 events since its establishment.
CELEBRATING 15 YEARS OF SUCCESS: CHRISTINA PELEKANI & WENDY BERNFELD
Throughout the year, we will be celebrating the love story of MEDIA and Croatia, and the celebration begins with lectures and individual consultations by two excellent experts.
On March 31, Christina Pelekani, an experienced film professional who entered the film industry as a creative director in film campaigns, marketing manager, and acquisitions consultant, will provide insight into marketing and distribution strategies - key segments of the film development application, emphasising films that come from the so-called small countries.
On April 5, Wendy Bernfeld, a lawyer by profession, will provide an insight into the legal "tips & tricks" that every producer should keep in mind when arranging and negotiating the screening of his/her film on digital platforms.
Lectures are free and open to the public, but due to the limited number of seats, please reserve your place in time by signing up at the links below:
Christina Pelekani: https://forms.gle/BNQp8kRWY3ZWn74KA
Wendy Bernfeld: https://forms.gle/z8yssv9yzLqfAjFT9
The lectures will be held in Zagreb at Urania – space of creation, and by the end of the year we expect numerous events such as the celebration of Europe Day, pitching workshop dedicated to short films as part of the Mediterranean Film Festival in Split, events as part of the Zagreb Film Festival, the celebration of European Cinema Night and pitching event dedicated to TV projects from the region "Series Rough Pitch – The Balkan Way".
We use this opportunity to thank everyone who participated in the creation of this success story, and we hope that you will join us in celebrating Croatian success in the upcoming events!
